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Software Applications Insight

July 03, 08

The lowdown on the Techworld product awards

Why the winners won

By Maxwell Cooter, Techworld

One of the hardest tasks that the judges in the Techworld awards have to do is assess the winners of the product awards. It’s a particularly difficult task because often we’re judging between products that offer very different technologies for very different users – how, for example, do we distinguish between a router aimed at the small business which offers little in the way of features but which comes at a fantastic price and easy configuration?

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Every year, the judges are asked by aggrieved runners-up why a product didn’t win, and it's had to give a simple answer. So, for the first time, we’re explaining why the winners snaffled the prizes. It should be stressed that there was by no means common ground on all the awards: while in some cases there was a unanimous winner, in most cases there were two or three candidates (and in one category there were four).

There were some tremendous products on the shortlists and some of the decisions were marginal. However, the judges had to pick a single winner for each category and here's why.

We’ll consider all the awards in alphabetical order, starting with Acceleration product of the year. This was won by Expand Networks' Compass 6.1 - the company had twice been runner-up so it was a well-merited success. What impressed the judges here was that the company had produced a sensibly integrated suite of products, rather than (as is often the case) a set of separate products that have been bought in via acquisition or OEMed from third parties. It was obvious that the company had thought clearly about users wanted and this was reflected in the way that the product had been received.

For the second year running the Encryption product of the year was won by PGP's Universal Gateway Email with PDF Messenger This was a company that won, partly because it’s a respected company with a healthy user base, but mainly because, again, the company had put in a lot of thought as to how it would integrate with other applications and with the operating system. It also made it as painless as possible for users to bolt encryption on to their platforms.

Next up is Endpoint Security product of the year which was won by Check Point with its Total Security product. The reason this product won was that it offered users a more holistic approach to security – it wasn’t an add-on to the existing system but integrated with users’ corporate security systems. It was that, coupled with Check Point’s vast experience in this field, that swung it for the company.

The Enterprise Wireless product of the year was claimed by Meru with its Wireless Access Points 300 Series. It was innovation that won out here, the judges were impressed that a company had successfully introduced an 802.11n product. There has been a lot of talk about the standard and it was good to see a company quick off the starting blocks bringing it to the UK.

The Green product of the year was an interesting category. This was one example where it was hard to judge what the winner was because different companies defined ‘green’ differently.

The judges were, however, taken with D-Link’s Green Ethernet power-saving switch. It wasn’t so much the technology itself - current switches are pretty small and so savings are tiny at present – but the way that the company had thought out a road-map (or for green products, should that be cycle path?) for the way that the product line will expand to larger (24- and 48-port) versions.

The Innovative product of the year is a slightly different award, it’s not entered per se by the vendors but the shortlist is nominated by the judges who want to reward companies that have developed a brand new technology or who are doing something very different with an existing one.

This year’s winner, CryptoCard's Token SMS was an example of the latter. It had developed the technology some years earlier but was applying it in a completely different way.

The IPS/IDS product of the year was won by Applicure’s DotDefender. This was a product that won out by the depth and breadth of its protection. The fact that it was a web application too, made it stand out a bit from its rivals

GoHello's eponymous system won the Mobile Application Product. This was a clear winner: the judges really liked this. Here was a product that made use of some innovative technology and which had been designed with users in mind (not around a technology with users considered as an afterthought).

The first storage product that we looked at, NAS/SAN product of the year, was won, for the second year running, by Isilon, this time with its X-Series Clustered Storage. What this product had was some excellent scaleability coupled with some powerful management capability.

The Network Application product of the year was another one where the judges were faced with the task of assessing some very varied products. The winner, Imperva's SecureSphere's 6.0, won out because it was a genuinely innovative one. What we liked about this was that the company had looked to fill a user need that wasn’t being met by other products rather than introducing a ‘me-too’ tool.

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